Search is like gardening: nurturing and maintaining it will provide evergreen results however neglect and abandonment will mean an overgrown wilderness. It is a continual process. This session walks through some of the ways that you can make your search more relevant and avoid those prickly search cacti experiences. Through real world examples, I will show what is personalised search and why it matters, how to quickly improve your search, the value that metadata brings to search, how machine generated metadata over manual or in some cases no metadata is a key component to achieving successful search, take search relevancy to a new level by defining what ‘Aboutness’ of content means.
Nate’s Take :
Search is like gardening. As a library and information science graduate, I couldn’t agree more. Whenever I’m working in the search world, I’m pulled back to the classroom talking about metadata, information architecture, relevance, archiving, etc. With over a third of knowledge workers’ days spent searching for information, we owe it to end users to invest quality time in creating search experiences that bring relevant, timely content to the forefront of intelligent searches. O365 helps significantly with OCR, cognitive search, audience targeting, graph, etc., but we still need to do our part as SharePoint professionals to create a structure and conventions that ultimately support a clean and intuitive results page.
You will learn:
- What is personalised search and why it matters
- How to quickly improve your search
- The value that metadata brings to search
- How machine generated metadata over manual or in some cases no metadata is a key component to achieving successful search
- Take search relevancy to a new level by defining what ‘Aboutness’ of content means