These activities include: Identifying what users want (Requirements). Taking those needs/wants and creating the experience with Axure interactive wireframes. Using current trends such as flat design to create mockups in Photoshop for a slick modern UI that is tailored to your business. And finally slinging some HTML/CSS to build the visual design for both desktop and mobile using basic CSS3 Responsive Design media queries.
This session was delivered at the SP24 Conference and was presented by Erik Swenson.